Tropical Irrigation, a lawn care company, was in need of a new logo design and rebranding. The branding was outdated, and the company needed a new identity that would reflect its services and values. The new logo was an update to the old logo, so that it would not be unrecognizable to current customers, while the marketing collateral became whimsical, with a bright green and white color palette that represented a clean environmental identity. The new branding created a playful and eco-friendly image. The new branding was carried through to other marketing materials, including business cards, uniforms, and trucks.
